Webinar

Leading with Value: What Top Reps Do Before, During, and After Every Referral Meeting

By Toni Adams | September 25, 2025

Watch the on-demand webinar by filling out the form.

Increasing referral growth in today’s environment takes more than a friendly face and a box of donuts. Referral sources want a post-acute partner who brings true value – in the form of improving patient and business outcomes.

Join Theresa Kirkendoll, Account Executive at Trella Health, and industry leaders for a practical conversation on how to lead more effective referral source meetings — before, during, and after — using a consultative, data-driven approach.

This no-fluff session is packed with real-world strategies to help you grow your census, build trust with providers, and become an indispensable partner in patient care.

You’ll learn how to:

  • Prepare like a pro: Use data to identify ideal referral sources, understand their specific challenges, and customize your approach.
  • Deliver value in the moment: Lead with insights — not just service lists — by highlighting outcomes like start-of-care speed, lower readmissions, and seamless transitions.
  • Avoid common pitfalls: Skip the fluff, don’t bash competitors, and avoid vague promises — focus instead on credibility and clinical alignment.
  • Follow through with purpose: Strengthen post-referral relationships through timely updates, collaborative care, and consistent communication.

Watch On-Demand Today!

Toni Adams

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About the Author:

Toni Adams, Digital Marketing Manager