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As Medicare Advantage (MA) enrollment continues to outpace traditional Medicare, home health agencies are being challenged to rethink their growth and referral strategies. Success in this value-driven environment requires more than just intuition — it demands data-driven decisions grounded in real-world trends. In this session, Trella Health will showcase its latest MA dataset and demonstrate how home health leaders can apply key insights to inform day-to-day decisions. From optimizing referral outreach to minimizing leakage and aligning with the most strategic MA partners, attendees will walk away with actionable best practices for thriving in a competitive MA landscape.
Whether you’re looking to improve your market position, strengthen provider relationships, or grow MA referrals, this webinar will help you translate data into practical strategies that work.
What you’ll learn:
- Develop targeted referral strategies based on MA data: Learn how to identify high-value referral sources — including physicians and hospitals — based on payer-specific patient volumes and apply this insight to streamline your outreach and relationship-building efforts.
- Implement referral leakage tracking as a standard performance metric: Discover best practices for monitoring and reducing referral leakage using MA data insights and learn how to integrate these metrics into your agency’s operational dashboard for sustained growth.
- Prioritize physician partnerships based on MA alignment: Explore how to use MA penetration data to evaluate provider alignment and adopt proven methods for prioritizing physician outreach and contracting strategies that support your agency’s value-based care goals.
