Homecare Homebase Aligns with Excel Health to Bring More Timely and Complete Market Intelligence Data to its Home Health & Hospice Customers


OCTOBER 17, 2018
New strategic alliance enables Homecare Homebase customers to build higher performing referral networks and more effectively utilize sales resources

DALLAS, TX and ATLANTA, GA – Homecare Homebase, the leader in enterprise software solutions for the home health and hospice market, and Excel Health, the leading source for current and complete post-acute outcomes data and performance analytics for the healthcare industry, announced today a strategic alliance that will enable the two companies to combine real time referral data from the Homecare Homebase (HCHB) system with the most recent market data and analytics from Excel Health. The new partnership will revolutionize business development for HCHB customers.

“Our customers are the largest and highest performing agencies in the country, and we constantly strive to bring them the tools and insights they need to profitably grow their businesses in today’s value-based care economy,” said Scott Pattillo, Chief Strategy Officer at Homecare Homebase. “By aligning with Excel Health, we are pleased to provide our customers with the most current and precise market data. Now, they can accurately evaluate the potential of referral partner opportunities and gain insight into their own performance metrics to facilitate data-driven, comparative conversations with physicians, healthcare facilities and health plans.”

Now that Excel Health is a Homecare Homebase Preferred Vendor, the two companies will collaborate to offer joint customers several game-changing advancements. Most notably, HCHB Referral Source Link (RSL) and HCHB Analytics customers will be able to access the most recent and accurate facility and physician referral share data from within their existing workflow. The physician data not only includes clinicians tied to institutional claims, but also all professional claims across all care settings. This level of visibility will allow agencies to better target office-based referrals and better understand those physicians who could influence referral decisions further upstream.

According to Ian Juliano, CEO of Excel Health, “We are redefining the way agencies develop relationships with referral partners and build high-performing networks. By partnering with the industry’s most advanced and successful EMR solutions, we believe we can not only reach more care providers, but also make a positive impact on how hospitals and physicians view and utilize post-acute care services to improve patient care while containing unnecessary care delivery costs.”

In addition, the two companies will collaborate on several new automated products that match real time referral data from HCHB customers with the Excel Health solution that captures and analyzes the more than 1.2 billion Medicare claims annually. These new products will help joint customers more efficiently and precisely target referral sources who have the highest potential to benefit from their services and create a competitive advantage in the market.

Unlike other market data providers that use complex formulas to estimate physician volumes, referral behavior and performance metrics, the Excel Health solution provides the actual physician office-based claims from the Medicare Part B data set in addition to the Part A data, which in turn allows sales and business leaders to more easily engage referral sources in evidence- and performance-based conversations and overall growth strategies.

About Trella Health
Trella Health provides post-acute business development leaders with the most complete picture of care activity in their service areas so they can explore new opportunities for growth. As one of only a few companies in the country deemed ‘Innovators’ under the Center for Medicare and Medicaid Service’s Virtual Research Data Center Program, Trella has access to 100% of Medicare Part A and Part B claims data. Trella analyzes 1.2 billion claims annually and presents relevant insights to nearly 10,000 users so they can build higher-performing care networks, serve more patients, and reduce the cost of care.

Ashton Harrison

With a diverse background of sales and healthcare marketing, Ashton manages Trella’s events, press releases, and media and association relations. After graduating from Florida State University with a major in communications, she began her career at Greenway Health, a EHR company, where she found her passion for the healthcare industry. At Trella Health, she’s able to do all the things she loves about marketing — engaging at events, interactions with partners, and creating marketing pieces that share insight on Trella’s journey.