Data-Driven Insights into Post-Acute Care and Medicare Beneficiaries Our annual Industry Trend Report is here! With data-driven insights into how post-acute care and Medicare beneficiaries have changed quarter-over-quarter and year-over-year, this report gives you a more in-depth understanding of what’s going on nationally and in your...
In today’s post-acute care landscape, growth and success will look different for everyone. Market conditions, resources and budgets, company goals – each of these plays a role in determining the go-to-market strategy for your organization. And to truly understand and define these areas, you need...
A national view on Medicare spending and utilization Shifts towards value-based care and an influx of baby boomer beneficiaries promises a multitude of opportunities for home health, hospice, and skilled nursing organizations to grow. However, staffing challenges threaten to strain the PAC industry to its...
In today’s post-acute care landscape, growth and success will look different for everyone. Market conditions, resources and budgets, company goals – each of these plays a role in determining the go-to-market strategy for your organization. And to truly understand and define these areas, you need...
Highlights: Year-over-year home health admissions from Q2 2020 to Q2 2021 increased 12.8%. However, this increase is likely driven by COVID-19 lockdown restrictions implemented in Q2 2020. Admissions between Q3 2020 and Q2 2021 remained relatively stable around 850K, roughly 50K lower than typical pre-pandemic levels...
Last year was a remarkable year for Trella Health, having closed 2021 with 160% growth. A significant contributor to this success is our dedicated commitment to our customers, providing them with the right insights and tools to compete effectively and partner efficiently in the post-acute...
How can home health agencies thrive in today’s changing (and increasingly challenging) market? In a post-COVID world with more health systems adopting value-based payment models, home health agencies (and post-acute care organizations of all kinds) must update their marketing strategies. Relationship marketing is important, but...
Seasoned marketing professionals understand the role of market research in their overall strategy. But, as the landscape of post-acute care becomes more competitive, how is your agency differentiating itself from the rest of your market? Competitive positioning is a critical component of your marketing strategy...
Highlights: In a typical year, between 8% and 15% of post-acute care (PAC) National Provider Identifiers (NPIs) become inactive. Despite these inactivity rates, new entrants into the PAC market have only led to a slight decrease in active home health NPIs (1.7%) and an increase in hospice...
Marketing your post-acute organization is getting more complex – especially in the wake of COVID-19. Staffing challenges and a greater focus on value-based care means you need to shift your marketing strategies. Bringing donuts and dropping off pens is not a sustainable strategy for convincing...
