With 2022 right around the corner, agencies are heads down planning their strategy for the new year. To reach strategic growth goals, agencies need actionable data to serve as the key driver for every referral conversation. Agencies must lead referral conversations with data to easily communicate...
With 2021 coming to an end and 2022 fast approaching, it’s important to understand how the post-acute care industry has performed over the last few quarters. Year-end reviews are always critical to implementing effective strategies, but it is perhaps even more important to take a look back this year, in light of the...
Digital marketing in the post-acute world isn’t new, but it also isn’t something that every sales or marketing rep is utilizing. If adding digital tactics to your marketing toolkit seems daunting, don’t worry! In a recent webinar with Salesloft, we discussed five crucial strategies for using personalization in digital marketing...
A patient care pathway illustrates the places of care a patient follows from a given starting point. For our purposes, we chose to follow patients’ care journeys after discharge from an inpatient stay. By analyzing aggregate patient pathways, we can begin to calculate utilization of...
In a recent collaborative webinar, Trella Health’s VP of Marketing Jess Chew sat down with Alexandria Snow, the solution marketing director at SalesLoft, to discuss a few best practices for digital marketing and personalization in post-acute care. Trella Health is a leading provider of actionable insights...
In most specialized industries, a swell of companies compete for attention in the same customer pool, trying to attract a limited number of clients. Not so in the booming home health care market, where those in need of the service are expanding at a far...
Post-acute organizations are feeling the sting of staffing shortages, limited access to physicians and hospitals, and a lack of time and resources to operate – let alone grow. But, as 2022 planning and budgeting is already underway – growth is top of mind. Innovative post-acute leaders...
After announcing the FY 2022 Hospice Final Rule, CMS hosted an online forum to provide details and need-to-know info on the Hospice Quality Reporting Program (HQRP) – specifically addressing the new Hospice Quality Measure Specifications User’s Manual v1.00 (QM User Manual) and the forthcoming changes...
The post-acute care landscape is constantly changing and evolving. In this dynamic market, it’s essential to understand broad changes and long-term trends in home health agencies’ patient mixes across the country. When you have a clear view of the patient populations in your area, and...
What can we learn from studying patient care pathways? By tracking and analyzing the services patients receive starting at a given point in their care journey, we can get a picture of the patient’s care as a whole, and identify any gaps or opportunities to...
