Trella Health Blogs

In today’s competitive post-acute care industry, the successful implementation of your customer relationship management (CRM) platform is essential for your organization to thrive and stay ahead. By developing efficient best practices – your sales team can better understand top referral sources, build stronger relationships, and become a leading referral partner – ultimately driving growth and […]

As an HME provider, you likely have physicians you regularly work with in the healthcare industry. However, are you actively working on maximizing those relationships? You can enhance your level of care by showcasing your offering of additional HME products and services to your existing customers while increasing your bottom line. In this article, we […]

Before your reps step foot in the field and ask for a meeting – they need to be thinking of their plan to gain the referral partner’s trust and how they will build an ongoing relationship. As a sales leader, you can guide your team on utilizing market data to showcase your organization’s value regarding […]

As post-acute organizations look for ways to streamline their sales processes, manage referral source relationships, and look for new growth avenues, Customer Relationship Management (CRM) platforms have become increasingly popular. However, with more organizations implementing a CRM platform, numerous myths, and misconceptions can lead organizations down the wrong path. From concerns about completely customizing the […]

Do you and your sales team need help finding the right high-value referral sources, finding new ways to grow your Home Medical Equipment (HME) organization, and increasing your sales productivity numbers? You aren’t alone. This is a common challenge that many HME organizations face. However, a segment of the HME market is often overlooked – […]

In today’s ever-evolving post-acute care industry, it’s imperative for your organization to not only provide high-quality care to patients but to leverage data to stay ahead of your competition. With the increasing demand for post-acute services, you and your sales team need to establish a competitive advantage to stand out in an already-packed healthcare market. […]

How can you differentiate your infusion organization? Having access to valuable market data is a great way to ensure you and your team have the most up-to-date information regarding high-potential referral sources in your market.  With this data, you and your team can identify high-potential referral sources and create clear, actionable strategies to execute in […]

When connecting with physicians in your market, you want your sales reps to show up feeling empowered and confident – and you want them to bring their A-game in order to demonstrate the value of your agency and the quality of care you can provide. So how can you get more from your reps? The […]

Whether you are leading a sales and marketing team or running the company, conversations about market data are essential and bound to occur. The focus of market data is sometimes centered around how valuable and reputable it is. However, when it comes to growing your organization and setting your team up for success, you need […]

2023 is here and growth strategies are being scrutinized and finalized. Implementing a post-acute sales and marketing strategy takes time. The process of analyzing, planning, testing tactical execution plans, and preparing for industry headwinds are resource intensive. In addition, post-acute sales and marketing strategies are circular – never linear – which requires your team to […]

Since the pandemic hit in 2020, the topic of employee burnout and sales force turnover became a big conversation piece, especially in the post-acute care industry. These issues were happening way before Covid-19. However, because of the pandemic, it encouraged organizations to finally address how turnover and burnout are affecting their employees and bottom line. […]

Technology is crucial to all businesses, but which one is right for your post-acute care agency? Having the right tools in place can help transform your day-to-day and overcome adoption barriers internally. Follow these three steps to help your organization assess what technologies you have, identify opportunities for consolidation, and overcome adoption barriers. Step 1: […]