Trella Health Resources

For skilled nursing organizations, growth equates to efficiency, prioritization, and smarter targeting for referring hospitals and physicians. Understanding where your sales and marketing team needs to focus their time and attention starts by identifying the patients that best align with your care offerings, and the referral partners working with that type of patient.    On this […]

During Hospice News’ recent Growth Summit, Trella Health Revenue Enablement Manager Jonas Fortenberry sat down with Hospice News reporter Holly Vossel to discuss unconventional growth strategies to increase hospice referrals in today’s healthcare landscape. Along with answering questions from attendees, Fortenberry discussed the changing face of hospice marketing, including new approaches to:  Increase conversion rates Improve […]

  Highlights: Total cost of care for beneficiaries receiving hospice more than three months before death was an average of $23,000 lower than beneficiaries that received no hospice care in the last month of life. Compared to patients who did not utilize hospice, the average total cost of care for patients who utilized hospice early […]

    As we round out the first month of the new year, it’s a good idea to take a step back and look at how your Q1 post-acute marketing strategies are performing. Whether you kicked off the year with a strong plan in place or had some things left to nail down, your progress in month one is a good indicator of […]

While acute care makes up the largest portion of overall spend for ACOs, post-acute care can greatly impact the financials for an ACO or DCE- especially when it comes to keeping sicker patients out of the acute care setting. During a webinar with VBCExhibitHall, Trella speakers Rebecca Molesworth and Josh Price covered the steps ACOs […]

    Relationship-based marketing isn’t cutting it anymore. With the rise of value-based payment models, the impact of COVID-19 on the post-acute care (PAC) market, and other factors, sales teams and business development reps need more than a box of donuts to set their PAC organizations apart from the competition.     To show why referral partners should choose your […]

    A patient care pathway illustrates the places of care a patient follows from a given starting point. For our purposes, we chose to follow patients’ care journeys after discharge from an inpatient stay. By analyzing aggregate patient pathways, we can begin to calculate utilization of certain services and identify patient populations that may […]

  Several weeks ago, we launched a survey to determine the post-acute growth strategies that owners, operators, and managers would be focused on in the new year. Given the impacts COVID-19 has had on the post-acute industry, it was clear to us here at Trella that traditional, linear growth wasn’t going to be the focus for every organization or line […]

Post-acute organizations are feeling the sting of staffing shortages, limited access to physicians and hospitals, and a lack of time and resources to operate – let alone grow. But, as 2022 planning and budgeting is already underway – growth is top of mind. Innovative post-acute leaders will take advantage of digital resources to create a […]

  After announcing the FY 2022 Hospice Final Rule, CMS hosted an online forum to provide details and need-to-know info on the Hospice Quality Reporting Program (HQRP) – specifically addressing the new Hospice Quality Measure Specifications User’s Manual v1.00 (QM User Manual) and the forthcoming changes to two of the program’s four quality metrics (QMs). […]

Football season is here, and that means fantasy football leagues across the country are making their draft picks and kicking off the season. Whether you’ve thought about it this way or not, data-driven insights are the backbone of any good fantasy football team. There’s a reason that running backs like Christian McCaffrey are consistently drafted […]

How can skilled nursing facilities (SNFs) thrive in the transition from traditional Medicare fee-for-service (FFS) plans to newer Medicare Advantage (MA) plans. Both MA plans and traditional Medicare FFS plans offer reimbursement for SNF stays, provided certain criteria are met. However, providers participating in MA plans have the freedom to choose which SNFs they include […]