Please note: this webinar has been rescheduled
The New Referral Landscape has moved from July 15 to Wednesday, July 22, 2026 at 12:00 PM ET. The time, speakers, and content are unchanged. Already registered? Please look out for an email from Zoom with an updated link to attend.
The biggest threat to growth isn’t the evolving market landscape — it’s failing to adapt to it.
Referral patterns are changing. Medicare Advantage continues to reshape patient flow, value-based care is raising expectations for post-acute providers, and new payment models and regulatory changes are transforming how referral decisions are made.
Today’s healthcare leaders face increasing pressure to grow despite shrinking margins, staffing constraints, changing payer dynamics, and heightened competition.
The good news? While you can’t control the market, you can control how you respond to it.
Join Trella Health’s experts on Wednesday, July 22 at 12:00 PM ET for a leadership discussion on the forces reshaping today’s referral landscape — and the data-driven strategies leading organizations are using to respond with confidence.
We’ll cover:
- Today’s biggest market headwinds — and their impact on referral growth
- Where the data reveals new growth opportunities
- Practical strategies to adapt your growth strategy
- A framework for measuring and sustaining success
Don’t just react to today’s market changes — learn how to anticipate them, adapt your strategy, and position your organization for long-term growth.
By the end of this session, you’ll walk away with a clearer strategy for identifying high-value infusion referral sources and using data to guide smarter, more effective business development efforts.
